Medication is only effective if people take it, and in the case of some prescription pharmaceuticals, cost and lack of access can prevent patients from taking a desperately needed drug. For individuals at risk of contracting HIV, access to pre-exposure prophylaxis...
Healthcare
7 Essentials of Healthcare Content Marketing to Get You Started
So your mind’s made up: You’re convinced that content marketing can strengthen your healthcare business. So what’s next? For starters, take a minute and reflect on what you’re getting yourself into. You’re going to need more money, more people, more decisions and more...
The Value of Content Marketing for Healthcare Organization
People need to trust their doctors, nurses, and anybody else who can help them recover from illnesses and injuries. Once we find a doctor or a medical practice we like, trust helps forge a bond that can last the rest of our lives. This reality gives healthcare...