Anderson harvests opportunity out of a crisis with a strong manufacturing marketing strategy
“In the midst of every crisis lies great opportunity.”- Albert Einstein When the novel coronavirus struck its massive blow in 2020, many industries suffered. The manufacturing industry, however, had already been dealing with complex challenges—an aging workforce, a...
Every cloud migration has a PMS 877 lining
When you are a design and marketing agency creating content for an enterprise technology company in your client portfolio, and you’ve done the deep dive on everything cloud, you will eventually write your own story about your cloud migration experience. And...
How to create an environment that allows women to flourish at work
Before Blue Star, I was in the corporate workforce and experienced all the same issues and discrimination women still face today. Sexual harassment, pay gap, gender bias, lack of opportunity, exclusion, etc. It’s ironic to think about my intentions back then,...
