b2b marketing support

creative, content, and social for Enterprise Marketing Teams
How We Roll

Blue Star is a B2B strategic marketing support agency


At Blue Star, we conceptualize, build, and implement online marketing campaigns. We produce rich blog content, comprehensive social media strategies, and creative eBooks to attract customers to your site. We develop landing pages, automate workflows, and analyze data to connect the dots between marketing and sales. We name companies, design memorable logos, and assist marketers with maintaining a strong brand.

And we do all of this at the speed of business.


68% of digital marketers say that visual assets are imperative to successful marketing

(Social Examiner) 

Visual storytelling is more prominent than ever (thanks to social media and mobile browsing), and it’s forcing brands to step up their game. We understand the pace and pressures of delivering the exceptional work with short lead times that the digital world demands.


Nine out of 10 B2B buyers say online content has a moderate to major effect on purchasing decisions

(CMO Council)

Blogging is not an option for your business anymore; it’s a necessity. Your customers are looking for relevant, high-quality content that speaks to them at every stage of their buying journey. Blue Star can help you create both the quantity and quality of content that you need.


55% of B2B buyers search for information on social media


Social media is a full-time job — sometimes several full-time jobs. Every single post, reply, like, and comment should be guided by a plan that is furthering your long-term business goals. Together, we’ll establish and pursue the goals that you’re racing to achieve.

Blue Star is a creative, content, and social media marketing agency with extensive experience in healthcare, technology, manufacturing, education, and B2B for mid-size to enterprise-level organizations.

Duplicate Content Do’s and Don’t’s

Duplicate Content Do’s and Don’t’s

We often run into duplicate content scenarios when people want to use the same content for a sister company. Typically, it’s more cost-effective to rebrand a blog or white paper and publish it to the sister site than to start from scratch. But what price do you pay...

Why Keyword Stuffing Can Kill Your SEO

Why Keyword Stuffing Can Kill Your SEO

The more, the merrier, right? Well, not quite. Sometimes less is more, and that’s the case when it comes to keywords. Using too many, or stuffing as many as you can onto your page is called ‘keyword stuffing.’  A little history… Keyword stuffing used to be a best...

How much should you lean on industry benchmarks?

How much should you lean on industry benchmarks?

As marketers, one of the ways we measure our success is by comparing our results with benchmarks. Whether it is email open rates, social media engagements, or responses. Industry benchmarks allow us to set goals to aim to outperform our competitors. And while this...



Blue Star is known for exceptional customer service, creating order out of chaos, and giving attention to detail.

We are easy to work with, need little direction, and pride ourselves on understanding the nuances of the market segments that we serve.

We are professional, accessible, attentive, responsible, and fast.

Our Process 

At Blue Star, we manage projects, ensure they are completed on time and on budget, and invite clients to join us weekly for online reviews and updates.

We collaborate with clients through an online task management application that provides a visual overview of the entire scope of work.

Out team structure is flat. You always work with our “A” team so valuable information isn't lost in translation.

Our Team 

We’re a proven creative team that works directly with you, making sure your objectives are heard and effectively executed.

With Blue Star, you get excellent customer service, thoughtful research and planning, an integrated creative process, and results to be proud of.

Our talented designers, marketers, and writers are ready and willing to help you reach your goals.

We are a woman-owned, women-led, award-winning agency.

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216-334-1312 / 216-375-2277