by Julia Briggs | Jan 11, 2017 | Digital Content
So You Write a Blog!….That Nobody Reads SUBSCRIBE TO OUR BLOG If you have a business blog, that’s a step in the right direction. Blogging isn’t just a cornerstone of the “inbound marketing methodology.” It is also a way to keep your website looking professional,...
by Julia Briggs | Nov 30, 2016 | Digital Content, Healthcare
7 Essentials of Healthcare Content Marketing to Get You Started SUBSCRIBE TO OUR BLOG So your mind’s made up: You’re convinced that content marketing can strengthen your healthcare business. So what’s next? For starters, take a minute and reflect on what you’re...
by Julia Briggs | Nov 28, 2016 | Creative, Digital Content
How to USE Design-driven Blogging to Supercharge Your Blog SUBSCRIBE TO OUR BLOG You wrote a blog that is 1,000 words – perfect length – great job! You were careful to use keywords in your headline, first paragraph, and URL. Very nice! Your page title is spot-on at 65...
by Julia Briggs | Nov 4, 2016 | Digital Content
Advantages and Challenges of Healthcare Content Marketing SUBSCRIBE TO OUR BLOG About three-fourths of Americans go online for facts about health[1]. So it’s no surprise that more than 90 percent of hospital marketing people say they are either planning to start a...
by Julia Briggs | Oct 12, 2016 | Digital Content, Healthcare, Marketing
The Value of Content Marketing for Healthcare Organization SUBSCRIBE TO OUR BLOG People need to trust their doctors, nurses, and anybody else who can help them recover from illnesses and injuries. Once we find a doctor or a medical practice we like, trust helps forge...