5 Reasons Marketers Should Consider a Social Media Strategy SUBSCRIBE TO OUR BLOG It’s well known that social media has proven to be a valuable channel for many brands. Observing the success of others can tempt marketers into giving social media a whirl themselves....
Why do Business Cards Still Work? SUBSCRIBE TO OUR BLOG Business cards haven’t lasted this long due to some warped sense of tradition or nostalgia. They’ve managed to stick around because they still add value to the networking experience. Whether you’re at a...
Why Having a Facebook Page Doesn’t Make You a Social Media Expert SUBSCRIBE TO OUR BLOG In my time as a social media manager, I’ve encountered a lot of people who think they could do my job simply because they have a Facebook or Twitter account. I have been on social...
Anatomy of a Good Blog Post SUBSCRIBE TO OUR BLOG Blogs are part of the lifeblood of inbound marketing. They not only help you create useful content for your readers, but they also help build your reputation as an authoritative source for information in your field....
Get GIF-Y With it: Considerations for Using Animated GIFS in Media SUBSCRIBE TO OUR BLOG As marketers, we know we need to stay on-trend. To speak to younger generations, we have to use their language. One of the newest and most well-known languages of Gen Z and...