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Build your blog content strategy around quantity, quality, and cadence
Before we start, we admit to updating our blog less than we should. But as the saying goes, “The baker’s children don’t eat cake.” Blue Star is guilty of spending most of our time and efforts serving client needs while neglecting to feed...
The exhaustive search: How to find a missing logo
Gathering assets from a client is the first (and most crucial) part of every project process. As a B2B marketing agency, our clients will ask for partner and corporate logos to be included in their collateral. During the gathering phase, we might get plenty of quality...
Power to the people who work for small businesses
Owning a small business is crazy hard. If you are a small business owner, take a hot second and pat yourself on the back. You are doing an amazing job. However, another group of individuals deserves a major high-five, and those are the people who work for us. Joining...