by Julia Briggs | Jan 8, 2026 | Small Business Advice
A project misses a deadline. A shipment gets lost. A campaign underperforms. When a client bypasses normal channels to call my cell, the intent is clear. The conversation won’t begin with what happened—it will start with: “Who did this?” How easy it is,...
by Julia Briggs | Jul 10, 2025 | Digital Content
In 2005, I might have been found chasing twin toddlers around a playground on weekends. At that same time, Google was busy acquiring a company called Urchin Tracking Systems, which led to the release of Google’s Universal Analytics in 2012. Google Analytics was...
by Julia Briggs | May 29, 2025 | Digital Content
Once, while in New York, my colleagues took me to a zombie-themed escape room for “fun.” This was honestly the last thing on earth I wanted to experience. But before I knew it, I was locked in a small room with my peers, a “zombie” crawling on all fours, and thousands...
by Julia Briggs | Mar 20, 2025 | Marketing
“Can you send me the login to our Google Analytics account?” is the most common question our clients ask us. I’m not knocking anyone; losing your login key for anything is common. I literally hook my house keys to my purse when not in use so that my purse becomes the...
by Julia Briggs | Mar 6, 2025 | Marketing
One holiday, I was in the kitchen with my mom as she was making dinner. She was halfway along when her recipe card shifted, fell through a slit in the countertop, and buried itself behind the kitchen cabinets—all information and instructions, poof – gone. My husband...
