Mass migrations from the heavy-hitters Nothing is ever certain in social media (just ask MySpace). However, Q4 of 2024 was especially volatile for social media. According to the Guardian, X (née Twitter) lost approximately 2.5 million users from October 6th, 2024...
Contents: Mistake #1: Defining your audience too broadly / being on too many platforms Mistake #2: Only posting “sales-y” posts Mistake #3: Not investing in social media ads Mistake #4: Using the wrong tone (too many cooks in the kitchen) Mistake #5:...
